ALEJANDRO CARTAGENA. ENRIQUE 2012-2018

ALEJANDRO CARTAGENA. ENRIQUE 2012-2018

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EDICIONES GATO NEGRO
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The deliberate use of merchandising strategies in presidential campaigns and governmental communications have in the past decade sought out ways to close the gap between the people and their candidates or government officials. The epitome of such strategies can be found in one section of the official web site of the Mexican presidency entitled “My picture with the President”.

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